New Holland is set to introduce a system, comparable to sister company Case IH’s SenseApply, under the IntelliSense brand for its front-boom Guardian sprayers.
Tag Archives equipment manufacturers
New Holland previews IntelliSense VR and spot spray tech
The company’s IntelliSense baling automation system also picks up a new accolade
Vi by visorPRO brings repair procedures to techs quickly
The ‘dealer-centric’ system uses AI to help mechanics complete repairs
As equipment brands continue to update models and introduce new and even more complex products, mechanics at dealerships need access to a pretty broad base of information on how to repair them. Digital technology, with a growing reliance on artificial intelligence, is starting to play an increasingly important role in providing that. In early 2024, […] Read more
Remember risks as well as rewards in new equipment
Investing in a new model means you’re among the first to discover its hiccups
Bringing new equipment onto a farm can be an exciting and productive change to the way the farm operates. Having the latest in horsepower, capacity and technology can make the farm more efficient and easier to run. If one has the luxury to pay for it, it can be an obvious choice to order the […] Read more
Could ‘right to repair’ become a cybersecurity problem?
Brands should get proactive about allowing controlled CPU access, a security expert says
Agco announced in May 2022 it had been the victim of a ransomware cyberattack, which disrupted production at assembly plants. In May of this year, Germany’s Lemken announced it too had been attacked by hackers, As OEM brands work to further secure digital systems to protect themselves from these problems, they must balance security concerns […] Read more
Equipment sales to slow in 2024
Overall sales could decline by up to 15 per cent in Canada
Farm Credit Canada recently released a farm machinery market outlook for 2024 — and the news isn’t all that great for Canadian equipment dealers, especially when it comes to harvesting equipment. Despite new combine sales growing 5.5 per cent in 2023 in Canada compared to 2022, according to the Association of Equipment Manufacturers (AEM), the […] Read more
Code clash limits header options
Digital lockouts by OEMs may begin forcing combine buyers to forgo shortline headers
For many farmers, pairing their favourite brand of combine with a header from a Prairie shortline manufacturer makes a preferred package. Recently, though, some OEMs have denied header manufacturers the command set code needed to link the header with some combine and swather models’ digital systems — which means buyers of those machines will have […] Read more
Agco introduces FarmerCore dealer program
A retail-level development initiative aims to improve the company's overall service to farmers
When it comes time to buy equipment, the quality of the local dealer, or lack of one, has typically played a big part in many producers’ decisions. A good local dealer is a big advantage for farmers and helps drive sales. It’s a factor of which major brands are well aware. Since its inception in […] Read more
Supply chain chaos eases at parts counter
Shortages are now fewer on many, but not all, components
Glacier FarmMedia — Manufacturers of ag equipment and some agricultural dealers in Canada have changed their practices because of the COVID-19 pandemic. They are now stocking more parts and components on site because a lack of products caused major disruptions during the pandemic. “I know it can be a challenge for producers, dealers and manufacturers […] Read more
Cybercriminals target equipment manufacturers
John Deere’s Cyber Security Defense Center is one example of how industry is fighting back
In May, major American ag equipment manufacturer AGCO revealed it had been targeted by a ransomware attack on its computer systems. In a statement on May 16, the company said its efforts to restore systems and business operations were continuing successfully after the attack, which was discovered on May 5, and all factories and parts […] Read more
Cyber-Savvy Farmer
