Shortline implement manufacturers’ product lines may suffer from a lack of universal digital communication between machines and attachments.

Code clash limits header options

Digital lockouts by OEMs may begin forcing combine buyers to forgo shortline headers

For many farmers, pairing their favourite brand of combine with a header from a Prairie shortline manufacturer makes a preferred package. Recently, though, some OEMs have denied header manufacturers the command set code needed to link the header with some combine and swather models’ digital systems — which means buyers of those machines will have […] Read more

Agco’s new FarmerCore program aims to help dealers identify how best to enhance and expand their services across their sales territories.

Agco introduces FarmerCore dealer program

A retail-level development initiative aims to improve the company's overall service to farmers

When it comes time to buy equipment, the quality of the local dealer, or lack of one, has typically played a big part in many producers’ decisions. A good local dealer is a big advantage for farmers and helps drive sales. It’s a factor of which major brands are well aware. Since its inception in […] Read more


How Kubota blocked the greys

A brief U.S. history lesson

While the majors such as CNH, Deere and Agco have long warned that farmers shop in the grey market entirely at their own risk, Kubota went so far as to get a government-enforced ban on such imports into the U.S. market. In February 1996, Kubota filed a complaint with the U.S. International Trade Commission, in […] Read more

Farm equipment built for sale into markets outside of North America will not likely conform to engineering standards here. Importing these machines may cost producers much more than they expected over the long term.

Shop in ‘grey market’ at your own risk

Importing machines built for sale outside North America not advisable, Farmers’ Advocate says

Several years ago, my neighbour sold his farm to a Dutch farmer who wanted to move his operation to Canada. That immigrating farmer brought much of his European equipment with him when he arrived. It was a kind of novelty to see an unfamiliar tractor design working in a Canadian field. However, despite the fact […] Read more


The new 326 P-Tier compact wheel loader from John Deere includes an extendable boom that can reach up to 16 feet.

Deere sees farm fit for newest boom loader

The 326 P-Tier telescopic loader offers 16 feet of reach

North American farmers are apparently getting hooked on the capabilities of a compact wheel loader when it comes to moving loads around the farm. This year John Deere is offering a new model of loader it believes will appeal to producers, and giving that machine an additional feature to make it even more versatile: an […] Read more

With Enriched Ag’s RealTime + Vision + Insights package, users get a customized tablet that allows them to access data and make management decisions on the go.

AI assistance for ranchers

A high-tech tool aims to help users make better management decisions around grazing practices

Nowadays, it takes more than just horsepower to drive some of the best ag tools. Artificial intelligence is becoming a leading force in driving innovation that not only helps boost efficiency and productivity for producers but also can make their farms more sustainable. A high-tech startup called Enriched Ag maintains there are fewer AI-powered tools […] Read more


john deere tractor in field

Heading for a fully autonomous fleet by 2030

John Deere intends to offer a full suite of autonomous equipment in five years

As John Deere unveiled its 2025 model year product line in late February, it brought the company one year closer to a significant date: 2030. That’s when the brand has promised to be able to offer a complete fleet of autonomous equipment, able to handle a full farming season from seeding to harvest with self-driving […] Read more

The process of farmer consultation on new equipment starts long before any metal is welded together.

Understanding farmers’ equipment needs

As the pace picks up on advancements in technology, consulting customers for their feedback becomes more important

A few years ago, I was invited to attend an R&D facility to test-drive a prototype version of an MFWD tractor with a CVT transmission — then I was asked to give my impressions of what I liked or didn’t like. It was interesting to participate in the early evaluation of a new tractor. Prototype […] Read more


New Holland’s 2025 T9 SmartTrax with PLM Intelligence tractors get faster road speeds and more horsepower.

Upgrades en route for New Holland’s T9 SmartTrax

The new units include a new track module while providing for more horsepower and faster ground speeds

Despite its corporate cousin Case IH offering rubber tracks on its Quadtrac four-wheel drive tractors for decades, New Holland initially went its own way with tracks on its four-wheel drive T9s. NH had started off with bell-shaped tracks sourced from another manufacturer, API, on its largest models. Then, for its 2012 model year, it introduced […] Read more

VIDEO: Bourgault launches ‘two-for-one’ seed meter

VIDEO: Bourgault launches ‘two-for-one’ seed meter

New XP Duo Seed Meter supplies singulation to two row units from a single meter

Last month at the National Farm Machinery Show, Bourgault Industries introduced its latest offering to the seeding and planting market: the XP Duo Meter. The latest development from the Saskatchewan-based ag equipment brand uses one meter housing to control seed to two individual rows (though operators can deliver to just one row if they choose). […] Read more