A GUSS semi-autonomous sprayer at work in an orchard. John Deere has partnered with the small company to sell sprayers through the Deere dealer network.

John Deere adds to robotic options

Partnership with GUSS Automation puts automated sprayers in Deere dealerships

Over a decade ago, John Deere senior executives made it clear the brand saw pursuing advanced technology as the way forward in the ag equipment business. Since then, Deere has introduced a steady stream of advanced digital systems, including the first fully autonomous tractor, an 8R, scheduled for market release this year. And when it […] Read more



John Deere’s 8R autonomous tractor is pictured at Jensen Test Farm at Bondurant, Iowa, just northeast of Des Moines, on April 28, 2022. (Photo: Reuters/Bianca Flowers)

Deere tapping into Apple-like tech model to drive revenue

'Hopefully the costs will be paid back in the long run'

Bondurant, Iowa | Reuters — Deere and Co. has sold its tractors and other equipment to farmers for decades, but the world’s largest agriculture machinery manufacturer is tearing a page from the technology world’s playbook — combining cutting-edge hardware with software and subscription models to drive revenue growth. In a world with a dwindling number […] Read more

(Cummins.com)

Engine maker Cummins says expects ‘some impact’ in Russia

Deere says will abide by sanctions

Reuters — Diesel engine maker Cummins Inc. expects “some impact” to its business in Russia and is analyzing and preparing for current and anticipated sanctions, the U.S. truck engine maker said in an e-mailed statement on Monday. Many firms have idled operations in Russia after it invaded Ukraine last week, resulting in powerful Western sanctions. […] Read more



U.S. Agriculture Secretary Tom Vilsack speaks with striking workers at Deere’s Des Moines-area farm equipment plant at Ankeny, Iowa on Oct. 20, 2021. (File photo: Reuters/Scott Morgan)

Deere’s striking U.S. workers accept revised offer

Operations to resume Wednesday night, company says

Production and maintenance workers at 14 Deere and Co. plants are expected to return to work starting Wednesday night after voting to approve a new contract. United Auto Workers (UAW), which represents over 10,000 Deere employees in the U.S., said late Wednesday its members voted 61 per cent in favour of new six-year collective bargaining […] Read more


(Deere.com)

Striking Deere workers set for crucial vote

Equipment maker mulling options

Reuters — About 10,000 striking workers at Deere and Co. will vote again on Wednesday to approve or reject a modified contract proposed by the company, as the longest strike in more than three decades forces the world’s largest farm equipment maker to consider other options. Deere has not publicly commented on changes to its […] Read more




A side view of Trimble’s EZ-Pilot Pro guidance system mounted on a tractor’s steering column. (Agriculture.trimble.com)

Trimble dealer shores up cross-Canada coverage

Vantage Canada picks up Ontario rights

The company handling sales and service for Trimble precision ag technology across most of Canada has reached a deal to handle the rest of it. Vantage Canada announced Friday it has bought the Trimble dealership rights and assets for Ontario from Premier Equipment, a John Deere dealership chain with nine locations in the province’s southern […] Read more