Agriculture equipment giant Deere must face a lawsuit by the U.S. Federal Trade Commission accusing the company of forcing farmers to use its authorized dealer network and driving up their costs for parts and repairs, a U.S. judge has ruled.
Tag Archives Deere
Deere must face FTC’s antitrust lawsuit over repair costs, US judge rules
Suite alleges Deere violated U.S. antitrust laws by controlling too tightly where and how farmers could repair equipment
Deere tops second-quarter estimates, trims annual profit forecast
Shares up five per cent
Deere & Co cut the lower end of its annual profit forecast on Thursday but topped Wall Street expectations for second-quarter results aided by cost-saving measures and inventory management, sending its shares up five per cent.
John Deere unveils combine and sprayer updates for 2026
The brand’s Ultimate Technology combine package provides predictive ground speed automation
John Deere pulled the wraps off a number of upgrades to its combine and sprayer lineups during the Commodity Classic farm show in March in Denver.
Deere announces independent repair tech pilot program
Company announces new ‘self-repair’ options for owners, repair shops
Deere bills its new “self-repair solutions” for owners and independent repair shops as “another significant step forward in supporting customers’ ability to maintain and repair their machines.”
A first look at John Deere’s electric tractors
John Deere unveils its prototype electric tractors and support infrastructure
John Deere brought its prototype electric tractor lineup to a vineyard in California in February, providing media an opportunity to see and operate the three prototype machines and find out more about Deere’s entire electrification project.
Agco-Deere patent dispute ends
In January a U.S. federal appeals court dismissed an appeal by John Deere of a patent infringement case against Agco. In July 2022 a Delaware jury concluded Precision Planting’s SpeedTube-vSet2 product, a high-speed planting system, did not infringe on Deere’s intellectual property. Precision Planting is an Agco brand. Agco said in a statement it’s “pleased […] Read more
Deere misses revenue estimates on subdued farm equipment demand
Outlook did not account for any impact from potential import tariffs, retaliatory tariffs company says
Deere's quarterly revenue slumped 35 per cent and missed analysts' expectations as more farmers switched to renting equipment due to weak incomes and high borrowing costs, sending its shares down nearly 4.5 per cent in morning trading on Thursday. The company said its outlook did not account for any impact from potential import tariffs by the U.S. and any retaliatory actions taken by other countries.
Ag brands show more autonomy, EV innovation at CES
Kubota, John Deere unveil new concept and production models
A decade or two ago no one likely would have imagined the Consumer Electronics Show in Las Vegas would become the chosen venue for farm equipment brands to debut their machines. But in the last couple of years, major brands have started to use it to reveal their newest technologies. This year Kubota was back […] Read more
Deere boosts bet on autonomous tractors with new machines
Deere & Co strengthened its bet on autonomous machinery by unveiling new tractors and industrial equipment, capable of operating without the need for a human being in the cab, at the CES trade show in Las Vegas on Monday.
Deere forecasts weak annual profit as farm incomes sag
Deere & Co forecasted lower-than-expected 2025 profit on Thursday, as slumping farm incomes and inflationary pressures affect demand for the company's tractors and other agricultural equipment.
Cyber-Savvy Farmer
