Let’s ask the company’s own archivist: would John Deere, the man, be surprised to learn his eponymous field plow company is now a global corporation with around US$30 billion in annual turnover?
Tag Archives Deere
Could John Deere have imagined what his company has become today?
A look into the brand’s own archives shows its corporate history
Deere’s Tier 4 engines get B30 upgrade
John Deere has increased the biofuel rating of its Final Tier 4 diesel engines from B20 to B30. Photo: John Deere
John Deere has just announced it is increasing the biodiesel approval rating on its Final Tier 4 diesel engines from B20 to B30.
Tariffs add billions to U.S. equipment costs
Efforts to re-shore manufacturing through tariffs are expected to make U.S. companies less competitive
As tariffs weaken the competitiveness of companies exporting into the U.S., economists see these trade agreements more as a loss for both sides, as costs rise also for farm equipment manufacturers already inside the country.
A look back at John Deere’s WA-14 tractor
What was it like for a farmer to use one of those rare machines in the field?
Machinery editor Scott Garvey travels to a southeastern Saskatchewan farm to check out a rare piece of tractor history: the WA-14, which Oregon manufacturer FWD Wagner built for John Deere in the late 1960s.
John Deere balers get weave automation
The manufacturer’s 1 Series balers get additional features for 2026
John Deere’s 1 Series round balers for 2026 will include an automated weaving hitch that oscillates the unit over a windrow to better form a “square-shouldered” round bale.
Deere expects steady farm equipment production
Equipment will remain available to farmers but will likely increase in price, a John Deere VP warns
The current trade dispute won’t interfere with Canadian farmers’ ability to get the John Deere machine they want, but will likely make that machine more expensive, a Deere vice-president warns.
Deere’s quarterly profit falls as U.S. tariffs bite farm equipment margins
Deere & Co reported a lower third-quarter profit and tightened its annual profit forecast on Thursday, as U.S. tariffs dent margins on its farm equipment, sending the company's shares down six per cent.
Satellite-supported JDLink Boost connectivity comes to Canada
Local Deere dealers will be able to set your machine up to work with the system
The JDLink Boost service, previously available in the U.S. and Brazil, is now available to farmers in Canada seeking satellite connections for their telematics-equipped farm machinery.
U.S. tariffs add big costs to John Deere’s manufacturing
Brand estimates tariffs could add up to $500 million in new costs this year
Deere and Co. expects a pre-tax impact for 2025 of just over $500 million on its bottom line, if the levels of U.S. tariffs in place as of mid-May remain over the coming fiscal year.
Deere must face FTC’s antitrust lawsuit over repair costs, US judge rules
Suite alleges Deere violated U.S. antitrust laws by controlling too tightly where and how farmers could repair equipment
Agriculture equipment giant Deere must face a lawsuit by the U.S. Federal Trade Commission accusing the company of forcing farmers to use its authorized dealer network and driving up their costs for parts and repairs, a U.S. judge has ruled.
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