In mid-December last year, AGCO announced it had made an equity investment in Israel-based Greeneye Technology, acquiring 2.9 per cent of the young startup firm that has begun offering retrofit precision-spraying technology. The Greeneye system is based on artificial intelligence and deep machine learning, which enables intelligent, real-time decisions in the field that can significantly reduce chemical use.
“Our investment in Greeneye Technology complements AGCO’s farmer-first strategy, which has been designed to deliver industry- leading smart farming solutions that improve our customers’ net farm incomes,” said Eric Hansotia,
AGCO’s chairman, president and CEO, in a press release. “Greeneye Technology has a strong focus on solving real customer needs and has demonstrated the ability to develop innovative solutions that provide measurable customer benefits.”
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AGCO joins Syngenta as ag industry investors in Greeneye. It’s probably no stretch of the imagination to expect to see Greeneye’s spot-spray technology make an appearance on the options list of future Fendt Rogator sprayers. Grainews will keep you posted on if and when that happens.