Equipment brands like to celebrate production milestones. They show a longevity that is important in cementing buyer confidence, give the companies a reason for a little added publicity, they’re great morale builders for the employees,and, let’s face it, a great reason for a party. In June, AGCO had significant milestones to celebrate. First, there was […] Read more
AGCO celebrates anniversaries
Massey Ferguson and Gleaner celebrate their longevity
John Deere adds to robotic options
Partnership with GUSS Automation puts automated sprayers in Deere dealerships
Over a decade ago, John Deere senior executives made it clear the brand saw pursuing advanced technology as the way forward in the ag equipment business. Since then, Deere has introduced a steady stream of advanced digital systems, including the first fully autonomous tractor, an 8R, scheduled for market release this year. And when it […] Read more
Claas introduces the Axion 900 TT models
Two high-horsepower tractors get half-track configurations
In mid-June, Claas’s North American operation announced it was bringing the high-horsepower Axion 900 Terra Trac (TT) tractors to this continent. What sets them apart from their brothers in the 900 series is their half-track design. The company claims the half-track concept offers “marked advantages in comfort, efficiency and traction.” “Refined, efficient and bold are […] Read more
Cybercriminals target equipment manufacturers
John Deere’s Cyber Security Defense Center is one example of how industry is fighting back
In May, major American ag equipment manufacturer AGCO revealed it had been targeted by a ransomware attack on its computer systems. In a statement on May 16, the company said its efforts to restore systems and business operations were continuing successfully after the attack, which was discovered on May 5, and all factories and parts […] Read more
Brands target higher tech
Investments in more computing capability continue
Some of us love to hate them, the computers in our equipment and vehicles that run them. If you’re one of those folks, you’d better get used to dealing with them, because the trend is for manufacturers to build more computing technology into machines, not less. In the spring, three major ag equipment manufacturers — […] Read more
New air drill from Deere
John Deere introduces P600 Precision Air Hoe Drill
In May, John Deere announced it was introducing an updated line of “precision” air hoe drills, the P600 series, which is designed to appeal specifically to small grains growers. The drills will be available in four models, the P660, P670, P680 and P690, in working widths from 60 to 90 feet. The new drills use […] Read more
How to properly install a new seal
Tips to help you get the job done right to stop leaks on machinery
Replacing leaking seals on machines is one of the most common on-farm repairs. It isn’t particularly difficult, but not getting a replacement seal seated correctly means wasted time, effort and money. Here are a few tips to make sure the replacement goes in properly and, most importantly, stops the leak. First, pay attention to where […] Read more
AGCO/Fendt makes humanitarian effort
Brand provides housing for Ukrainian refugees
In 2016, while speaking at a major press event at Agritechnica in Germany, then-AGCO CEO Martin Richenhagen veered a little off the topic of new machinery introductions — something not entirely uncharacteristic for him. He had another thing on his mind that needed to be said. At the time, Europe was grappling with a refugee […] Read more
A new owner for Salford Group
Parts supplier Linamar looks to grow as an ag equipment manufacturer
Linamar Corp., a company best known for producing parts and components for the auto sector, is making moves to establish itself as a significant player in the ag equipment manufacturing business as an OEM (original equipment manufacturer). In April, it announced it had purchased the Salford Group, a well-known tillage and application equipment manufacturer first […] Read more
Kubota adds to its legacy L series
Compact utility tractor line expands with new models
For the last few years, we’ve been talking mostly about the top end of Kubota’s tractor offerings, as the brand has added new and more powerful models there. Those new higher-horsepower tractors, along with expanded implement lines, have been a high profile part of the company’s widely known desire to eventually become a significant player […] Read more
Cyber-Savvy Farmer
