Clean Seed sees a new way forward for drills
Bourgault expands its 7000 Series cart line
The tow-between L7800 becomes the third air cart added to the relatively new 7000 Series
Making hay while the sun is supposed to shine
AGCO announces its Fuse Technologies digital strategy
E-Quip Blog: Agco to introduce smaller RoGator
EQuip Blog: Every which way but loose
Deere watching
John Deere’s Gold Key customer tour program now applies to a range of products built in five of the company’s U.S. plants
If you’ve just written a cheque to cement the deal on any new ag machine from John Deere, odds are you can arrange to go to the appropriate factory and see it built. The green brand first introduced its Gold Key program, which arranges for special customer factory visits, in 1995, but it originally applied […] Read moreMagnum and Steiger customer tours
AGCO’s Hesston experience
AGCO’s Hesston, Kansas, combine assembly plant gives customers a special welcome when they come to see their machine built
This is a big thing for me,” says Kevin Bien, AGCO’s brand marketing manager for Gleaner, referring to the company’s customer factory visit program for combines. “I started thinking, if a customer wants to come to our plant to see his combine built, what could I do to make it special. We want this to […] Read moreDriving a New Holland combine off the line
Anyone buying a CR Series combine can make the trip to Grand Island, Nebraska, and be the first one to start their own machine
There’s a lot more interest now (from customers who want to see their combine being built),” says Jim Moellenbernadt, the marketing specialist manager who oversees the customer drive-off program for New Holland combines at CNH’s Grand Island, Nebraska, assembly plant. “We’ve actually done a lot more (customer visits) this year because of the later spring. […] Read more