Canada’s largest tobacco company, a well known buyer of Ontario tobacco, has dipped into its parent company to name its new CEO.
Ian Muir will become Imperial Tobacco Canada’s new president and CEO in August, replacing Benjamin Kemball.
Kemball, who spent over four years at the helm of the Montreal-based company, will move to Santiago de Chile to head the operations of Imperial’s parent, British American Tobacco, in Chile, Argentina and Uruguay.
Muir, who has worked in the tobacco industry for over 25 years, most recently headed British American Tobacco’s Western Europe operations, including the U.K., Ireland, Belgium, Netherlands, Luxembourg, Spain, Portugal and France.
Imperial Tobacco continues to buy its raw products from Ontario’s declining tobacco acres, while also buying specific grades of tobacco from other countries to maintain consistent blends and quality.
Imperial sells its products largely in Canada, moving less than one per cent of its production into U.S. and international markets. Its brands in Canada include du Maurier, Peter Jackson and Player’s.