“Eat Atlantic” challenge draws over 4,000 pledges

Residents of Prince Edward Island made the most pledges per capita out of the four Atlantic provinces in the region’s recent “Eat Atlantic” challenge.

The challenge drew a total of 4,426 pledges in total, with 684 coming from P.E.I., followed by Nova Scotia with 2,098, New Brunswick with 1,344 and Newfoundland and Labrador with 300.

The response “clearly demonstrates that Atlantic Canadians care about the foods they eat,” P.E.I. acting ag minister Wes Sheridan said in a release Tuesday. “This was an impressive show of support for our producers and their products.”

The promotion, spearheaded by the Co-op Atlantic food retail chain, “got Atlantic Canadians thinking about the foods they eat and the impact their food choices have on their lives and the lives of others,” Sheridan said.

The promotion required pledgers to eat only foods produced in Atlantic Canada for one day, Sept. 4.

“I am impressed with the selection and benefits of food produced here in Atlantic Canada,” said John MacDonell, Nova Scotia’s ag minister, in a separate release Friday. “Health applies to everything when eating local — health of our communities, our environment, our economy and our people.”

For example, according to the Nova Scotia ag department on Friday, MacDonell’s menu for the day included a “Nova Scotian breakfast” of scrambled eggs from his daughter’s 4-H chicken, toasted bread from a local farm market, wild blueberries from Upper Stewiacke, a peach from Aylesford, and a cup of locally made fair-trade coffee.

MacDonell “then visited a farmers’ market at the QEII Health Sciences Centre, VG site this morning to pick up some fresh produce for supper,” the department said in its release.

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