This season was a busy one for both
large and smaller farm machinery manufacturers, who showed off a lot
of new models to the farming public. Following on the heels of AGCO
and John Deere, Case IH became the third major brand to introduce
significant changes to its lineup.
It launched several new products
at the U.S. Farm Progress Show in Decatur, Illinois, during the last
week of August, giving the general public at the show a first look at the new machines at the same time as everyone else.
Six new 30 Series Axial-Flow combines
are the centrepiece of the the company’s new offerings this year.
These “next generation” machines have a variety of updates,
including faster unloading augers. And all of them will be equipped
with the new FPT Powertrain Technologies IT4 engines Case IH is using
all across its equipment lines.
The Magnum tractor group grows at its
top end with the scheduled introduction of a 370 horsepower model
that uses a CVT transmission. Although, buyers won’t be able to get
their hands on one until late next year. The 370 will be the largest
rigid-frame, MFWD tractor to hit the market so far.
A new, more powerful Magnum 370 CVT model will be added to the line in late 2012
The 4420 Patriot sprayer has been
replaced by the 4430, which offers more horsepower, a bigger, more
comfortable cab and an optional 120-foot spray boom.
The Maxxum tractors get a make
over, too. The addition of the MultiController version gives buyers a
higher-end option when selecting something from this 90 to 120 PTO
And Case IH announced it intends to
ramp up its technology game. It’s creating a separate division in
the company to work with Trimble, its technology provider, to develop
new products specific to the brand.
Introducing new guidance and telematics
products is something all the majors are working hard on right
now. I think that’s a pretty clear indication of what direction farm machinery is headed in the future: more technically capable products that increase the level of automation on farms.