GFM Network News

Merlo retools

As he stood in front of a group of Canadian dealers and customers at his Cuneo, Italy, facility, Amilcare Merlo, owner of the company that produces Merlo telehandlers, explained that his firm was in the midst of a 150 million Euro (C$208 million) reinvestment project. It’s aimed not only at updating the brand’s manufacturing facility,[...] goes mobile

In 2014 New Holland launched a website called It is open to anyone to use. Anyone visiting it can engage in ag-related discussions, enter contests or access some services. But for New Holland equipment owners, it can be personalized to help maintain and operate their machines. Owners of New Holland equipment can access other content[...]

New Holland expands PLM Connect

At a media briefing at New Holland’s North American headquarters in Pennsylvania last July, marketing managers updated journalists on the brand’s then-pending expansion of its PLM Connect telematics offering. The official public introduction was made at the U.S. Farm Progress Show in August. At the company’s test facility, Jordan Milewski, brand marketing manger, gave members[...]

Cattle bred for Australia’s north

There probably isn’t a cattle farmer anywhere across the Canadian prairie in January that wouldn’t gladly trade places with an Australian farmer, particularly when the mercury disappears in the bottom of the thermometer. But the generally balmy climate down under isn’t without its challenges for stock growers either. The conditions cattle must contend with in the northern[...]