GFM Network News

FendtONE improves digital access

Among the key trends influencing machinery design across all brands today is operator comfort. As part of that, making digital control and access simpler and more intuitive has figured high for engineering priorities as well. AGCO’s Fendt brand has been working on those priorities too. The latest result of that effort is the introduction of[...]

Merlo retools

As he stood in front of a group of Canadian dealers and customers at his Cuneo, Italy, facility, Amilcare Merlo, owner of the company that produces Merlo telehandlers, explained that his firm was in the midst of a 150 million Euro (C$208 million) reinvestment project. It’s aimed not only at updating the brand’s manufacturing facility,[...]

These boots are made for Case IH fans

You’ve likely seen Caterpillar-branded boots and shoes, which have been available in stores nearly everywhere for years now. Case IH has decided to get in on that kind of merchandising action by introducing its own line of branded work boots. “We teamed up with Eastman Footwear to create a boot made for farmers who are[...]

MFWD tractors bulk up

This summer Case IH announced the pending introduction of its most powerful Magnum tractor yet, the 370 CVT. Rated at 370 engine horsepower, the new Magnum will probably be the most powerful rigid-frame tractor on the North American market when it’s released in late 2012. Despite the pending introduction of that big Magnum, which will[...]